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About this item
The ability to create and employ insights that grab the attention of clients and the media has become one of the most important marketing challenges for businesses selling high-value services. Yet 'thought leadership' barely features in marketing courses. What's more, there is even less advice available on how to create the all important stream of great ides (which is the toughest part!).
Product details
Data sheet
- Article
- 100000144219
- ISBN
- Author Name
- Publisher
- Ncba Export P Ltd
- Origin
- Tim Prizeman
- Book Format
- Trade Paperback
- Weight
- 0.362kg
- Length
- 21.59cm
- Width
- 13.72cm
- Height
- 2.03cm