THE TIPPING POINT: HOW LITTLE THINGS CAN MAKE A BIG DIFFERENCE TRADE PAPERBACK

Author: Gladwell,Malcolm

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THE TIPPING POINT: HOW LITTLE THINGS CAN MAKE A BIG DIFFERENCE TRADE PAPERBACK
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  • THE TIPPING POINT: HOW LITTLE THINGS CAN MAKE A BIG DIFFERENCE TRADE PAPERBACK
  • THE TIPPING POINT: HOW LITTLE THINGS CAN MAKE A BIG DIFFERENCE TRADE PAPERBACK
  • THE TIPPING POINT: HOW LITTLE THINGS CAN MAKE A BIG DIFFERENCE TRADE PAPERBACK
9780316679077
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Discover Malcolm Gladwell'S Breakthrough Debut And Explore The Science Behind Viral Trends In Business, Marketing, And Human Behavior. The Tipping Point Is That Magic Moment When An Idea, Trend, Or Social Behavior Crosses A Threshold, Tips, And Spreads Like Wildfire. Just As A Single Sick Person Can Start An Epidemic Of The Flu, So Too Can A Small But Precisely Targeted Push Cause A Fashion Trend, The Popularity Of A New Product, Or A Drop In The Crime Rate. This Widely Acclaimed Bestseller, In Which Malcolm Gladwell Explores And Brilliantly Illuminates The Tipping Point Phenomenon, Is Already Changing The Way People Throughout The World Think About Selling Products And Disseminating Ideas.

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About this item

Discover malcolm gladwell'S breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which malcolm gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Product details

National Book Store
9780316679077
127 Items

Data sheet

Article
100000042179
ISBN
Author Name
Gladwell,Malcolm
Publisher
HACHETTE BOOK GROUP USA
Origin
Imported
Book Format
Trade Paperback
Weight
0.141kg
Length
17.5cm
Width
10.5cm
Height
2.2cm

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